The Blockbuster Formula By Kenneth Yu
  • The Blockbuster Formula By Kenneth Yu

The Blockbuster Formula By Kenneth Yu


File size: 10.05 GB
Media Type: Online Course
Delivery Time: 1-12 hours.
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The Blockbuster Formula By Kenneth Yu – Instant Download!


The Blockbuster Formula:
The Ultimate Framework for Creating, Expressing and Scaling Mega-Successful Offers – Changing Your Life, Transforming Your Business, and Thrusting You Into a Brand New Playing Field

The Blockbuster Formula is a mammoth 12 hour, 43 minute secret weapon for massive wealth creation…

…PACKED to the brim with one-of-a-kind tips, tricks, and strategies… Easy-yet-explosive step-by-step tools to thrive in a noisy, hyper-competitive world.

This 31-video program contains the revelatory secrets of the Internet elite, the kind of frameworks used by the 8 and 9-figure big boys to generate monstrous paydays.

And here’s what 3 of them have to say about me:

“Kenneth Yu has succeeded in classic direct marketing and the new media.

A rare bird nowadays, when too many people suffer by being specialists without knowing the big picture.




“Not only is Kenneth a gifted copywriter, he has become a great friend and trusted marketing celebrity on social media.

He is a gifted guy, always willing to help everyone from rank newbies to us ‘so-called’ pros. I always take time to read everything he writes.

His angles are sharp and his headlines grabbing. Watch as this star rises in the IM world.”



“At MindValley, Kenneth Yu quickly rose to become the #1 marketer and he played a HUGE role in helping MindValley grow by over 100% in 2008.

If you want to learn how to succeed at marketing yourself, then I strongly urge you to listen to the marketing Master himself.”



Now, I’m Willing To Meet An Even HIGHER Standard.

As someone who has trained governments, Board-of-Directors, and multinationals like BMW, Carlsberg and Bursa (the Malaysian Stock Exchange), I have access to the incredible Blended Learning Methodology.

Here’s the list of clients I’ve used it on.

The Blockbuster Formula By Kenneth Yu

This is the potent format used by massive consulting firms like Accenture, KPMG and Boston Consulting to distill complex principles and break them down into easy, actionable chunks for info-overloaded executives to immediately execute on.

What this means for you is that Blockbuster Formula is SPECIFICALLY tailored to download powerful profit-boosting principles into your brain quickly and easily… So you emerge a bona-fide money magnet in record time.

Now Let’s Hear From Some MindValley Rock Stars Responsible for Millions of Dollars of Campaigns

“Blockbuster Formula will give you everything you need to figure out how to stand out from your competitors and become the go-to person/business in your industry.

I absolutely love the principles and methods shared by Kenneth in Module 4 and 5! They are more than just a process to help you with positioning an offer. The same process is now part of my workflow to scale up advertising and marketing to reach a broader audience.”




  • No longer resorting to the same old tired tricks and templates – used to diminishing returns.
  • No longer experiencing that sick sinking feeling in your gut when competitors merge or algorithm changes.
  • ​No longer confused at what to do when the uncertainties of business creep up and punch you in the throat.

You can say goodbye to all that frustration…

And say hello to absolute limitless freedom as your Blockbuster Offers start fattening your coffers FULL to overflowing.

In fact, The Blockbuster Formula is so shockingly powerful that with just 1 simple technique…

An Experienced Stage Closer Enjoyed an Astonishing 71.5% Increase in Sales – in Under 12 Hours

The Blockbuster Formula
An Overview of the Most Powerful Wealth Creation System on Earth
As a business owner who often needs to make crucial decisions in the face of limited time and money, you need to focus on the highest leverage use of resources. To cut to the chase, creating and launching Blockbuster Offers is the best way to create a massive switch in destiny for your business. It can mean the world in terms of exploding your wealth and income…


Psychic Mapping
​The 3 Stages of Pinpointing Your Customer’s Buying Triggers
Thanks to the crowded hyper-noisy Level 5 Marketplace, your customers make buying decisions based on emotions, intuition and the subconscious. Therefore, the more you tap into that sphere of the marketplace, the more accurately attractive your Blockbuster Offers will be. In this illuminating module, you’ll learn:

  • 3 Psychic Mapping tools to help you create a blueprint of your customer’s inner world
  • TADA Template: This strategic template has made a lot of money for me and my clients, and the simple excel sheet is now public for the rest first time
  • Are you struggling to keep churning out marketing angles as your ads start fatiguing faster and faster? Leverage the Prism Process to keep generating creatives that maintain high ROAS.
  • And much, much more

Aliens In Manhattan
​The UFO Framework for Creating Blockbuster Offers
The book Purple Cow by Seth Godin was a seminal classic. In it, he talked how when you go to the countryside and see a brown cow, you’ll ignore it. But if you see a Purple Cow, you’ll take notice. In other words, he said your marketing needs to be like a “Purple Cow” to stand out. However, what happens when every other marketer is pumping out Purple Cows? When every other company is trying to stand out? Here’s what you need to do:

  • The genius Adam Robinson, founder of the Princeton Review says “People want inspired answers to age-old questions”. Solve that and you’ll win the market. Here’s the simple 3 step UFO Framework to get you that – each and every time
  • 8 inspired marketing hooks to instantly command the attention of a frazzled marketplace
  • Once you generate a ton of marketing ideas, Use the D.U.G. checklist to accurately filter which one will actually resonate with your target audience. This tool has been proven to shave testing time by 78%.
    And much, much more

We interrupt your programming for yet another glowing testimonial:

“Let me tell you about Kenneth Yu! 10 years ago I bought a product of his, I leveraged the tools and skills he shared and it landed me some pretty big clients.

Now 10 years later, he flies down to Melbourne and asks to meet up. We do and within 10 mins we realise that this is going to be a lifelong friendship.

He spends two days with me and we discuss all the marketing greats across the decades and how their works have inspired us. Kenneth not only knows their minds intimately, he can use his skills to channel their greatest strategies into your product.

His command of the skill involved in copywriting to craft an emotional and logical response from your ideal client to take immediate action is quite simply amazing.

If you have experienced his work, you know what i’m talking about. For those of you who are about to experience it, prepare yourself…. it will change your life and that of your business. Good luck, you wont need it, just buy what he is selling you and use it to make 100 times more.

With that said, my name is Johann Nogueira and I fully support and endorse anything that Sir Kenneth Yu does. He is a weapon you want in your corner, not your opposition.”



Expressions of Interest
​3 Essential Frameworks to Sell the Heck Out of Your Blockbuster Offers
We live in a world where we need to keep maintaining interest because of the ADHD inclinations of the modern mind. These key phrases and sentences don’t just effectively sell the product, it does so in a way that obliterates your prospect’s thick defenses and make them vulnerable to your suggestions to buy. These frameworks function as the “puzzle pieces” necessary to create your Blockbuster Offer promos. You’ll discover:

  • APS Bullets: These dynamic fascination structures reconstruct any boring feature into an object of wanton desire
  • Here’s a vital secret – credibility is built on layers. 3 “Sales Sandwiches” to create bulletproof trust in your prospect’s mind
  • Did you know that while stories do sell, there’s only 6 such Lucrative Narratives to attract the bulk of the eyeballs and dollars? Here’s what they are.
  • And much, much more

The Prosperity Puzzle
​How to Structure the Most Compelling Pitch to Create “Customer Salivation”
Where customer satisfaction is key, there’s no point focusing on that when there is no customer SALIVATION — the process of creating an intense desire for your customer to buy your product. With the Prosperity Puzzle, you’ll get a legit revenue generation asset where you can reap the rewards over and over again. This essential module reveals:

Your prospect mindlessly scrolls through their wall, then they see your ad and BAM! They’re instantly transfixed… hypnotised by every single word of your sales message. Here’s the Breach of Mind strategy to create that effect.
The EPIICS Framework is my secret sauce for generating cashflow-increasing promos on the fly. How to use the easy 6-step structure for both warm and cold markets
3 “Deal Seals” that obliterates all objections – paving the way for an easy sale.
And much, much more

Diamond Cutting
​How to Polish Your Blockbuster Offer and Make It Shine!
When it comes to the hypercompetitive marketplace, you should put your best foot forward at every turn. These “Diamond Cutting” principles helps with both the prospect accepting the full flow of information as well as making your offer look aesthetically pleasing, further increasing your conversion rate. Presenting:

  • 7 Key Strategies to Make Your Offer Incredibly Attractive. These include persuasive secrets like Nod Flows, HGZ Words and the Bucket Brigade.
  • JIBIT: The quickest, easiest way to create credibility for any promo.
  • The HALO Branding System to position your offer the way the Big Brands do… time to leave your amatuer competitors in the dust.
  • And much, much more

​How to Drive So Much Freakin’ Traffic to Your Blockbuster Offer that Success is Inevitable
This is where the magic happens. Your sales promo can only be carried so far by a warm audience. However, it’s in the cold market where your Blockbuster Offer takes on a life of its own. It’s when you get take the stories told in your promotion and spread it to the rest of the world in a way that forces the various algorithms of the various tech giants to reward you with eyeballs and subsequent purchases. In this holy grail of a module, uncover:

  • HOLY SMOKES! Is split testing really dead? News flash. The algorithm is now so smart that you don’t need to painstakingly test the way you use to. Here’s what you need to do instead.
  • If the algos are the vehicle, creatives are the fuel. Here’s the PPTSD Canvas to quickly and easily generate ads on command.
  • Email Marketing 2.0. In the midst of whiz-bang fancy bright shiny object media, the inbox is still as essential as ever. However, you need to follow these 3 steps to get breakthrough CTR
  • And much, much more

“You. Are. The. Man.

Truly, in just one hour on the phone with you, my business is already beginning to transform.

I’m a fan.”


​Predictable Profits

“As a million dollar entrepreneur in a highly competitive niche, it’s really all about the game of inches. Just like a competitive game between sports titans, the margin for winning the business championship is so small.

1 mistake, 1 error, 1 tiny play makes all the difference between riches and tears. Yet with the Blockbuster Formula, you’ll not only start winning the race by a nose, but you’ll blow your competitors out of the water.

The strategic tools within the framework are immensely powerful when correctly deployed. And it has immensely benefited my business. Thank you Kenneth.”


​NIche Titan

Bonus #1: The Blockbuster Brain Trust
Transcripts, Handouts, Checklists, Process Maps, etc
The amazing thing about the Blockbuster Formula is while it’s indeed a framework, each of these strategies are modular and can be individually leveraged to tackle problem areas in your business.

​Feel the marketplace is shifting? Use the Final Fantasy Venn Diagram
Grappling with creating a compelling subject line or headline? Use the WBR Swipe File
Want to inject more believability in your copy? Use the Specificity Statue process.
PLUS: 36 more of these gems.
And wait there’s more.


Bonus #2: Shamelessly Awesome 
​Brand Yourself to Greater Glory, Dizzying Heights and Staggering Wealth
INTRODUCING: A Step-By-Step approach to create a standout personal brand, leveraging it for commanding higher prices and greater influence.


So, building an amazing personal brand is useful, yet what does it have to do with building a blockbuster offer?

The easy answer is that it’s a greater launch pad. The more someone knows you, the easier it is to get traction for your offers. Not only that…


You’re getting the tools to create your own “skeleton key” to any of the opportunities that your heart desires.

Want more sales? Apply these Shamelessly Awesome secrets.
Want to make more and work less? Apply these Shamelessly Awesome secrets.
Want to enjoy the respect that seemed out of reach before? Apply these Shamelessly Awesome secrets.
Here’s a rave review…

The Blockbuster Formula By Kenneth Yu

Here’s a sneak peek at what you get.
Module 1 – FRAMEWORK
The brutal marketplace is swarming with competitors like a hornet’s nest. How to stand out and “fumigate” your competition, charging higher prices than you ever though possible.

Module 2 – PRODUCT:
3 damaging habits that can cost you valuable clients in the long run. Do this and never shoot yourself in the foot again. Plus, the AAA secret to effortless attract attention to your product and service.

Full details on how to ascertain the right Sizzling Hot Positioning. Get this correct and reap the limitless rewards. Conversely… Position yourself poorly and DOOM yourself to lick the boots of demanding yet stingy clients. Here’s what to do instead.

Module 4 – PERSONA:
Character creates cash. After all, Kendall Jenner caused Snapchat’s stock to tank. A simple way to amass such influence in record speed. The “Authentic Amplifier” Secret to create a magnetic personality that attracts deal after deal, without compromising your true self.

Module 5 – PROOF:
Your customers are jaded by broken promises. Here’s how to SHATTER their resistance and create a loyal tribe of repeat buyers. A surprising secret that empowers your with a competitive edge that will leave your peers in the dust. Plus, 11 easy ways to magically gain more credibility – even though you may be just starting out.

Module 6 – PLACEMENT:
Are those crickets chirping? Here’s how to accelerate the engagement and transforming social media into the most powerful sales channel in the world. In addition if you’re in B2B, Linkedin is your single most powerful lead generation vehicle. Simple 5-step strategy to nearly instantly get CEOs, decision-makers and your target audience to pay attention (and even buy) from you.

Module 7 – Putting It All Together
BANISH OBSCURITY FOR GOOD. Stand up and being counted. We live in a fragile world. These Shamelessly Awesome secrets will go a long way into giving you a toolset to survive the coming disruption.

And wait there’s more.

Bonus #3: Shamelessly Awesome Networking 
The Ultimate System to Shortcut Your Success by Years, Even Decades

And it’s true. All it takes is one opportunity, one deal, one partner to change your life.

After all, it was in the connections that Steve Jobs found Steve Wozniak, where the Paypal Mafia was formed, where Bill Gates and Mark Zuckerberg started from a privileged position.

However, how many networking sessions end up unfruitful? Isn’t it frustrating you may often find yourself on the outside looking in?

Here’s the good news. I present…

Shamelessly Awesome Networking.

I have distilled networking into a precise science. In fact, here’s some of the deals I’d been approached with these strategies…

  • ​Introduce the world’s biggest soy sauce brand to Sub-Saharan Africa.
  • Open up a $100 million dollar deal for a promising education brand.
  • Gain access for the biggest Fintech Accelator in Europe into Asia.

I mean, you can just look at the amount of authorities endorsing the Blockbuster Formula for a relative unknown like me… It does show a thing or two.

And in case you’re still skeptical, here’s what a living legend has to say about my networking training.

“AWESOME course, Kenneth.

The module on networking was especially eye-opening.

I’ve been networking and have studied the art of networking for decades, yet I still got many important new ideas and insights from you.”


​Renowned Direct Response Copywriter and Author, Think Inside the Box!

Now imagine what happens when you devour Shamelessly Awesome Networking in earnest:

You don’t have to go countless events, give out endless business cards and just come back exhausted and penniless. You don’t have to schmooze like a sleazebag.

Or just be plain ignored at any convention you go to. Won’t you rather be the speaker so that the masses can flock to you and so you can take a pick out of any opportunity?

And wait there’s more.



Bonus #4: ​BRAIN BUGS 
38 “Mental Shortcuts” For You to Gleefully Exploit and “Hack” Through Your Prospect’s Mental Barrier and Command Them to Buy
Human beings are interesting creatures.

On one hand, they are resistant to your products and services due to an astonishing 9,836 marketing message a day.

On the other hand, they have cognitive biases that you can hack in order to get their attention and subsequent wallet.

There’s 38 of these heuristics. In a world first, you’re getting all the most potent ones in the same place. Plus, we will also teach you how to apply it into your own promotions using the Blockbuster Formula, further boosting it the already-tremendous effects

And wait there’s more.

​3 Unorthodox Steps to Swim in the Fountain of Creativity and Generate Business-Booming Big Ideas
The “Big Idea” doctrine is now gaining traction in the industry.

Namely, the more powerful the big idea, the more successful your campaigns will be.

But how many of you know that it’s often easier said than done.

That no matter how well-intentioned the advice, it often just amount to the crapshoot.

Well, here’s the good news.

For one, I won 12 international awards for ideation, for clients as prestigious as Heineken and the Economist.

They include:

  • AdFest.
  • Young Guns.
  • D&AD.
  • Kancil Awards
  • Cannes Lions.
  • London International.
  • MC2 Awards
  • Communication Arts

These prestigious ad awards cast a worldwide search to locate the best advertising ideas… And mine has frequently come up in the rankings.

For the very first time, I’m going to uncover my award-winning creative process on how I come up with these big ideas – effortlessly and easily.

And wait there’s more.

​​The Astonishing 5-Step Process for 10Xing Deal Size in a Single 43 Minute Meeting
The story of this crazy deal is now the stuff of legend.

I walked into McDonald’s for a $50,000 pitch, and I ended up walking out with a near-$500,000 deal. Yup, that’s a freakin’ 10x amount, from a 45 minute meeting.

So how did I do it? How did I make the MD exclaim…

“Money is not an issue. Please proceed”.

Well, you’re in luck. With this special 43-min bonus video… You’ll get the exact same system I used to close this deal that facilitated my 1 year vacation!

And wait, there’s more!


Here’s An Additional $399 worth of SECRET BONUSES!

I’m not at liberty to say what they are, but trust me, they’re good.

That’s an insane $5278 worth of value… All for only $997!

And if that’s not enough…

The Blockbuster Formula By Kenneth Yu

This tragi-comic photo is of a Brazilian prisoner who spent 5 years digging his way out of the prison. 70 meters long. A pretty impressive feat.

Night after night… He slowly used the primal tools he had at hand and gradually carve his way out.

One fine day, he reached a light.

Swearing he could smell the air of freedom, he happily pushed through.

Alas, he burst out into the guardroom, to the surprise of the security.

What a horror show eh? All his hard work. All his efforts.

Resulted in him getting stuck in a wall… Humiliating, isn’t it?

The Shawshank Redemption, this aint.

I don’t mean to scare you… But if you try to figure it out on your own. You could be wasting your time.

While you may be able to endure a lot of things – don’t you think wasting precious time is a pet peeve? You might as well binge-watch Netflix and get the same net result!

However… What if through the Blockbuster Formula – your life and business can turn out different?

Imagine… The millions of dollars in your bank balance… The thousands of dollars in your wallet… The admiring glances coming from jealous peers… The confidence in your stride…

All this from just one course… And such easy-to-use tools for massive results… You’ll become the business owner you always wanted to be… Enjoying financial freedom… Successful… Leaving an inspiring legacy by never worrying about your family’s bread basket again.

Frankly, only one of these choices makes any sense at all. I encourage you–for your own sake–claim your copy of the Blockbuster today.

The Blockbuster Formula By Kenneth Yu, what is it included (Content proof: Watch here!):

  • 01-The Most Powerful Wealth Creation System on Earth
  • 08-Bonus-Shamelessly Awesome
  • 09-Bonus-Shamelessly Awesome Networking
  • 10-Bonus-Bizarro Blueprint
  • 11-Bonus-10X McMagic Button
  • 12-Bonus-BRAIN BUGS 38 Cognitive Biases Report
  • Blockbuster Formula – Blockbuster Formula Members Area’ – members.blockbusterformula.pdf